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Cultured versus imitation
A cultured pearl is a real pearl. A small nucleus or piece of tissue is placed inside a living mollusc, which coats it in layer upon layer of nacre over months or years. Everything you see and feel, the lustre, the weight, the slight texture, was made by the animal.
An imitation pearl is a glass, plastic or shell bead coated to look like nacre. It is perfectly smooth, often unnaturally uniform, and the coating can wear at the drill hole.
A simple check: rub a pearl gently against the edge of a front tooth. Nacre feels faintly gritty; a coated bead feels glassy. Every Ajura piece uses genuine cultured pearls.